Tuesday, November 21, 2017

New Cover

Sometimes you have to take a step back in order to move forward. That's what the folks at Wings ePress have done with "Old Ways and New Days."

Since the novel is the first in the "John Ross Boomer Lit" series, the cover needed to redone to reflect the change. Digital artist Richard Stroud has designed the new cover, which I believe gives more of an idea of what is between the covers.


Besides the new artwork, Stroud has added the "John Ross Boomer Lit Novel" strip across the bottom and uses a similar font to the one used in "Darkness Beyond the Light." Those elements will continue forthcoming books in the series.

Coming up with a cover that says something about the book is as difficult as trying to say what a book is about in  30 words or less. Authors try to do that (most of us don't) since it is something that would fit nicely in a sound bite.

And if that's not the case, they want a back cover blurb (my publisher prefers 75 words or less)  that attracts potential readers. Just watch readers in a book store, library or some other place as they quickly scan blurbs to see which books they want to read—it's a quick process to capture their attention, or not.

So with the new cover, it's the hope that it will boost sales, especially from those who've read "Darkness Beyond the Light" but haven't read "Old Ways and New Days" because they will see the connection.

Until the next time. . . . 

Sunday, November 12, 2017

Second Promotion

I began a second promotion today, using Facebook to spread the word about "Darkness Beyond the Light."

Since the coming-of-old-age novel focuses primarily on AARP-age folks, I targeted baby boomers in major cities in the United States. It will run for 14 days. I've used Facebook in the past to promote by author page, garnering a good degree of success. I hope that holds true for the novel. You can enter the first promotion, an ebook from Amazon, by clicking here

The ad will send folks to my author page on Amazon, where they will (hopefully) purchase the book. It will also expose them to my other novels and nonfiction books. I especially want them to consider "Old Ways and New Days" since it is the first book  in the series.

I considered using Twitter, and I may still do so, but I'm going to do more research before I spend allocate any funds. If any authors out there, have you had success using Twitter?

I'll do a Goodreads giveaway as well, when the Facebook promotion is about over. I want to promote the book through the holiday season. By the way, "Darkness Beyond the Light" is set during the Christmas season. 

I've looked into other places but have found them rather pricey, and a few simply come across as scams. 

As I've noted in previous posts, promotion and marketing is not my forte. I do as much research as possible. Networking helps as other authors tell me of their experiences.

Until the next time. . . .

Wednesday, November 8, 2017

First Promotion

The first promotion for my latest novel, "Darkness Beyond the Light," is on Amazon through Nov. 23.

It's a giveaway of five e-books. You need to click here and tweet that you entered. It's that simple. Also, you don't have to own a Kindle to read the book. Amazon offers an app for Apple, Android, and Windows devices.

I know some folks don't have Twitter accounts so don't despair. I plan to have several other contests in the coming weeks to promote the John  Ross Boomer Lit novel. Stay tuned!

Until the next time. . . .

Sunday, November 5, 2017


My latest novel, "Darkness Beyond the Light," is now out there for the world to see -- and to read -- from Wings ePress.

Here are the links for the e-book:

And for the print edition:

It also will be available at Barnes & Noble. You can also order the novel through your local independent bookstore through CreateSpace.

Check back for updates and giveaways.

If you do purchase the novel, please leave a review and/or rating at the website. And that goes for all books because authors appreciate feedback.

Until the next time. . . . 

Monday, October 30, 2017

New Beginnings

While looking forward to the release of my latest novel, "Darkness Beyond the Light," on Nov. 1, I'll also begin another novel on the same day. "Darkness Beyond the Light" is the second installment in the John Ross Boomer Lit series, following "Old Ways and New Days." On a side note, this will be the 12th book, and eighth novel, I've written. I still get excited about release dates; it doesn't get old.

In writing the third part, I'll be participating in the annual National Novel Writing Month. It's something I've done in the past, resulting in published books. While producing 50,000 words in a month can be kind of daunting task (averaging 1,667 words a day), it's a great way to stay focused in reaching the goal. I encourage you to participate in NaNoWriMo if you have a novel inside you that's begging to see the light. You might be pleasantly surprised by what happens once you put your hands on the keyboard for several hours each day.

For me, it will be the first draft. I usually add another 35,000 or more words to a manuscript over the course of several rewrites and revisions. Writing a novel is more work than meets the eye.

For the past few weeks, I've been working on a rough outline to keep me on track, especially the first couple of weeks. If the story takes hold, I veer off and go along for the ride. It's like a controlled stream of consciousness, if that makes any sense. And it can be exhilarating.

And it can be the opposite as well, at least for me, if the story is static and doesn't take hold of my imagination. And, unfortunately, it can be drudgery.

Now back to the outline because I don't want 30 days of drudgery.

Until the next time. . . . 

P.S. Be sure and check back Nov. 1 for the release of "Darkness Beyond the Light."

Tuesday, October 24, 2017

One Week Before Publication of Novel

It's down to the final week before the release of my latest novel, "Darkness Beyond the Light."

It's been a difficult but rewarding journey over the past year, from those first words to first draft to revisions to edits to cover art to final read to publication, which will be Nov. 1, when it's available at Amazon, Barnes & Noble, Smashwords, Wings ePress and other book-related websites. 

I have been working on  promotion and marketing the past few weeks. I'll be mailing postcards this weekend, sending news releases to various outlets, and notifying others through emails. I've been working on a book trailer for YouTube

I've also been reading blogs and listening to podcasts for other recommendations from authors on most cost-efficient ways to market and promote a book. I plan a giveaway on Goodreads on the release date. There will be other surprise promotions as well.

My hope is that those who purchase the novel (or win a giveaway) will leave a review and/or rating on various websites. I've always believed that word of mouth is the best way to spread the word.

Until the next time. . . .


Sunday, October 1, 2017

One Month Before Publication of Novel

The publication of my latest novel, "Darkness Beyond the Light," is only a month from today. 

As with my previous books, I'm excited about finally seeing  it in print. I've already seen the e-book version, but being a traditionalist in many ways, there's nothing like holding a physical, page-turning print edition in my hands.

"Darkness Beyond the Light" is my eighth novel, and the first time that I've written a sequel to a book. It carries on with the trials and  tribulations of John Ross, family and friends who were introduced in "Old Ways and New Days."  My novels are published by Wings ePress.

I also plan a third installment in the "John Ross Boomer Lit" series. I wanted to get working on it sooner, but now I will write the first draft during National Novel Writing Month, or NaNoWriMo, in November.

In the meantime, postcards will be mailed to libraries, bookstores, friends, and others in the next few weeks announcing the arrival of "Darkness Beyond the Light."  I already have bookmarks, display posters, and various handouts ready to distribute at book signings this month (check appearances at bottom of page).

I'll also have promotions on Goodreads and Amazon so be sure to visit those websites and enter (there will be reminders posted here as well). If you're a Goodreads member, please send me a friend request. You can also like my Facebook author's page by clicking here.

Until the next time. . . .